Category: Social media
Sep
24
2015
By Elizabeth Beasley, Account Manager, Beasley Direct Marketing, Inc.
Facebook is one of the largest social media sites with more than 936 million daily users worldwide. With such a large user base, Facebook marketing strategies are a great avenue for marketers...
Sep
21
2015
The Importance of Segmentation & Targeting.
Traditional public relations uses the media gatekeepers to get the message through to the audience. That means that you must segment your audience, determine which media best targets your audience, and craft the...
Jul
21
2015
The Direct Marketing Association has released its latest DMA Response Rate Report 2015: Performance and Cost Metrics across Direct Media. The report offers helpful insights for marketers comparing response to in-house versus prospect marketing for email campaign response...
May
26
2015
By Kathy Keenan, Social Media Marketing Manager, Beasley Direct Marketing
Before there was such a thing as search engine optimization (SEO), copywriters were a wild and crazy bunch who sat around dreaming up ever-cooler and more creative ways to command...
May
07
2015
By John Thyfault, Vice President of Search & Social Strategy, Beasley Direct Marketing
Local & Mobile SEO Go Hand-in-Hand
One of the great advantages of the Internet is global reach. For the first time in human history, anyone can send a...
Jan
28
2015
MORGAN HILL, CA
News Facts:
John Thyfault, Vice President of Search and Social Marketing for Beasley Direct Marketing, Inc. will be a featured speaker at the Silicon Valley Association of Health Underwriters Sales Expo in Sunnyvale, CA on January 29, 2015....