The senior managers of Beasley Direct and Online Marketing have all worked together for a decade or more. That’s a lifetime in marketing years. It means we function as a cohesive unit to attack opportunities and problems and get solutions and successes fast. No matter what or how big the challenge, we have likely faced something like it, and delivered results for our clients.
Beasley core management includes big-brand strategists, think-out-of-the-box creative, and analysts who will wring every last shred of meaning out of your data. We work lean, supported by subject matter experts who are matched to each assignment. We’re all team players who are used to staying on message, on budget and on schedule.
Ms. Beasley’s Speaking Appearances Include:
- DMAnc.org 2020
- B2B Expo 2019
- Sales Lead Management Association 2018 and 2019
- NorCal BMA 2018
- UC Berkeley Extension quarterly 2007-2015
- Integrated Marketing Week 2013
- Online Marketing Summit 2010, 2011, and 2012
- Online Marketing Institute 2010–2013
- Visual Media Alliance 2012
- LADMA 2010, 2011
- NorCal BMA 2011
- MENG 2011 and 2013
- UC Santa Cruz Extension quarterly 2006-2008
- Kansas DMA 2007
- UCLA Extension quarterly 2004-2007
- Louiseville DMA 2001
- St Louis DMA 2001
- DMA National Conference 2008, 2009, 2010, and 2013
- AMA 2017
- BMA 2009, 2010, 2011 and 2012
Otis has written groundbreaking campaigns for such retailers as Harry & David, Neiman-Marcus, Liberty Orchards and Highlander and was instrumental in setting up automated customer correspondence systems at Bear Creek and Neiman-Marcus. He has written successful email/microsite campaigns for high tech marketers such as Anritsu, Webex, Macrovision and Mark Monitor and has spearheaded site redesigns for Niman Ranch (natural meat products), Frog Hollow Farms (organic produce) and New Pig Corporation (industrial absorbents) among others. He teaches the DMA’s intensive two-day copywriting course at UCLA, San Jose and Seattle.
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