Amazon Marketing Services (AMS)
Why do you need Amazon Marketing Services? The reason is the competitive landscape on Amazon is constantly changing. This has an impact on where you can and should advertise, and how much you should be paying. Your own products, promotions, and marketing strategies evolve, requiring the constant creation of new campaigns. Additionally, Amazon’s algorithms regularly move the goal posts to keep offerings fresh and thwart marketers who try to game the system.
Your Amazon Marketing Services campaigns need constant attention and in multiple areas. Amazon sellers target prospects as they shop with Amazon’s version of pay-per-click advertising. Doing it well, however, is challenging. Amazon’s tools aren’t sufficient to run a tight campaign. Success requires a proven model of targeting highly relevant keywords and competitive products, backed up by Beasley Direct and Online Marketing’s data driven proprietary analytics.
We Have Proprietary Access to Amazon’s Best Marketing Programs
We can help by managing your Amazon Marketing Services for you. Our early experience at a high-level of access with top-dollar budgets affords us access to Amazon’s best programs. Additionally, we have knowledge gained from its best managers. Furthermore, we attract prospects of your competitors just as they enter the buying stage. This preemptive strategy benefits clients with long as well as short sales cycles. Our Rapid Close service is a true game changer.
Like Google and other pay-per-click campaigns, the best performance comes from hard work. We create, monitor and manage extensive campaigns and hundreds of keywords. Amazon, for instance, only allows two impressions per visitor. This forces AMS managers to create elaborate programs that require constant attention to reap the most ROI benefits, both in lower costs and greater sales.
If you are worried you’re not managing Amazon Marketing Services as effectively and efficiently as you should, request our free AMS audit. The audit report will analyze your campaign structure, types, ad creation/testing, keyword creation/testing, bid strategies, targeting and advertising cost of sale and targeting methods. At the end of our audit, you will know whether your campaigns are optimized and have a very good idea on what areas to address for improvement and how we can help you.
We Can Also Help You With Amazon Page Layout
With changes always happening to Amazon’s page layout, companies with company and author pages may need freshening up and/or redesign. We also provide services to update or create pages fulfilling both copy and design needs. Contact us for a short assessment interview, and we’ll provide you a free audit report and 30 minute consultation within seven days.
Get a Free Amazon Marketing Services Audit!