Author: Andy Hoover
Beasley Direct and Online Marketing, Inc., a full service direct and online marketing agency, is announcing that it placed 17th in the Silicon Valley Business Journal 2022 list of Largest Advertising, Marketing and PR Agencies. The list is updated...
Beasley Direct and Online Marketing, Inc., a full-service digital marketing agency based in the San Francisco Bay Area was tasked to implement a digital marketing campaign for Bindex, a Finland-based healthcare diagnostics company that produces a medical device for...
Google is Making Major Changes To Tools and Features What is Google up to? Looking at the various Google tools and features, here is what I see is happening at Google. Google has been developing Google Data Studio (GDS) for several...
Why write image alt text? Image alt text (or alternative text) are short descriptions (about 125 characters maximum) of images on a web page. You’ll notice them when an image is slow or doesn’t load, they’re the red text describing...
What is Blog SEO? Blogs used to be a major SEO ranking factor, but are primarily now used for informational purposes, like answering searcher’s questions on topics. Publishing blogs covering issues & topics within your market are still very worthwhile...
Backlinks are considered the second most important Search Engine Optimization (SEO) factor to gain high organic search rank. Link building is also the hardest part of SEO. Having a great list of potential linkable assets/content to offer potential high-value...
Why Convert Your Keywords from Broad Match to Modified Broad, Phrase and Exact Match? Use of only broad match keywords means your campaigns aren’t optimally targeted. Broad match keywords are very general. Many words have multiple meanings. For example...
What is Google's 2021 Page Experience Update? Google is releasing a major algorithm update in 2021 that will affect search engine rank for businesses. This update will complement Google’s Mobile First indexing switch in March 2021 that assigns page search...
How are Voice Search and Mobile-first Design Related? One of the ranking factors of Mobile-first search engine optimization (SEO) are voice searches. Voice searches are unique as searchers usually ask a question, like, “Where can I get the nearest pizza?”,...
How can this SEO guide help my Business? This SEO guide can improve your web page's organic search position for top revenue generating keywords. The higher your pages appear in organic search for those keywords the more qualified traffic you...