By John Thyfault, Vice President of Search & Social Strategy, Beasley Direct and Online Marketing AdWords Quality Score When Google first started its pay-per-click (PPC) advertising business, they did not want to create a strict pay-for-position marketplace. Google firmly believed that...

Google Ad Extensions are offered in AdWords as a set of extensions intended to make your advertising more effective by refining reach and targeting. Google ad extensions also allow extra information about your business to display with your Google...