Google Analytics tracks the type of device that drove the click to your site, whether it’s mobile or desktop, the brand (iPhone or Android, iPad, Galaxy Tablet,….), service provider (Sprint, T-Mobile, AT&T,….), operating systems and more. All of this data can help you take actions to more effectively reach your revenue goals.
John Thyfault, VP, Search Engine & Social Media Marketing, Beasley Direct and Online Marketing, Inc.