Month: April 2013

Email Marketing Goes Mobile

By Laurie Beasley, CEO, Beasley Direct Marketing Mobile Email Marketing Best Practices We’ve known for a while now that mobile is a critical factor in all things marketing. This is particularly true for email marketing today. Between October 2010 and October 2012,...

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Why Print Advertising Still Works (in a Digital Age)

By Carlos Perez, Associate Creative Director, Beasley Direct Marketing Print Advertising in a Digital Age In today’s digital world, what use do we have for print advertising? You might be surprised, once you start looking into it. A number of studies show that people...

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