Email Marketing Goes Mobile

By Laurie Beasley, CEO, Beasley Direct Marketing Mobile Email Marketing Best Practices We’ve known for a while now that mobile is a critical factor in all things marketing. This is particularly true for email marketing today. Between October 2010 and October 2012,...

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Why Print Advertising Still Works (in a Digital Age)

By Carlos Perez, Associate Creative Director, Beasley Direct Marketing In today’s digital world, what use do we have for print advertising? You might be surprised, once you start looking into it. A number of studies show that people behave differently when reading print...

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