Tag: pay per click campaign
Jul
31
2018

Broad Match Modifiers: How We Greatly Improved the Click-Through and Conversion Rates for a Community Bank Using Broad Match Modifiers in Google Ads

Broad Match Modifier: A Broad Match Modifier is a variation on the traditional Broad Match for your keyword matching options. They can drive an improved reach and ROI. We’ll illustrate in a case study for a community...

Continue reading →