Archives: Portfolio
Mar
29
2018
First Northern Bank is a Sacramento region bank known for specializing in relationship banking and high customer satisfaction . We launched a new series of display ads for consumer loan products that are doing extremely well in driving...
Mar
20
2018
How We Executed an ABM Meeting Maker Campaign for Veritas
Veritas enables organizations to harness the power of their information, with solutions that cover all platforms with backup and recovery, business continuity, software-defined storage, and information governance. This account...
Jan
06
2018
Platinum Software was an enterprise-class, network-based accounting software package. The task in this targeted direct mail campaign was to convince CFOs that Platinum (now Epicor) could do everything their PC-based systems could do, and better. We knew they...
Dec
28
2017
SAP needed a new email template design that was more compatible with desktop viewing, especially on Outlook, where images are blocked by default. We also needed to respect SAP’s strong brand and color guidelines. You will notice that...
Dec
28
2017
The most important word in consumer personal loans is “You're Pre-Approved.” Our client, NetCash123, profiled their consumer database and searched for customers most likely qualified to receive a personal loan. Then, tasked us to create an email campaign to...
Dec
28
2017
We were tasked to increase the software upgrade rate for Webroot by creating a series of emails for free updates. We had observed their previous approach didn’t really explain the benefits of the updates. So we made sure...
Dec
28
2017
Heat Software had existing email templates in Marketo that were not mobile responsive. Additionally, they were not optimized for viewing on email browsers that block images by default. We were tasked to re-design the templates. We did, making sure...
Dec
28
2017
PeopleSoft was best known for HR management software, however they wanted to announce a new product for supply chain management. This campaign was tasked with announcing the new supply chain software, and to “make the case” to the marketplace...
Dec
28
2017
This campaign was a multi-touch email, direct mail, and tele-prospecting effort. The targets were executives in entertainment companies. We were promoting a product that provided a database service of background on movies, TV shows and music for them...
Dec
28
2017
This campaign for Veritas was a multi-touch dimensional direct mail campaign, email and outbound tele-prospecting effort. The target was the director and manager of IT and backup and recovery at large companies. The dimensional direct mail package is...