Month: May 2013
By John Thyfault, Vice President of Search & Social Strategy, Beasley Direct Marketing Online Reputation Management Social media and interactivity are a major focus of many companies’ outbound communications efforts—but what if some of that interactivity is hostile? What if people...
By John Thyfault,Vice President, Search & Social Strategy, Beasley Direct Marketing When it comes to search engine optimization (SEO), it all comes down to the 800-pound gorilla: Google. Google is the main arbiter of value in the universe of Internet websites....