Stacks and Stacks

Project Details

Stacks and Stacks

Project Description

Stacks and Stacks Hires Beasley Direct as their SEO Optimization Company

We were brought in as Stacks and Stacks’ SEO optimization company to address rapidly falling search engine generated traffic and resulting sales across 900 profitable products. As a result of restructuring the underlying architecture of the site and focusing on page content around user centric language, the client was able to achieve more than a 20% increase in traffic to the targeted products and more than a 15% increase across all products on the site. The search generated traffic converted to sales at more than a 50% greater conversion rate than previous traffic. This, combined with an annual search maintenance program and improved email campaign management, allowed the client to grow sales by 90% annually and be named to one of Internet Retailer’s top 100 sites.

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