We are happy to announce the partnership between Beasley Direct and Online Marketing, Inc., and The B2B Marketing Expo California for 2019.  We hope that this partnership will bring about the alignment of professionals passionate about direct marketing, online marketing and B2B Marketing as well as highlight our focus on more educational opportunities for marketing in California.

Beasley Direct and Online Marketing will be partnering with The B2B Marketing Expo, October 2 and 3, 2019 in Los Angeles, CA.  The company president, Laurie Beasley, will be speaking on October 2, right after the keynote address on the topic “Meeting Maker Marketing Campaigns: How to Connect Sales with Anyone”.  Beasley Direct will also be exhibiting both days.

Beasley Direct and Online Marketing, Inc., is a full-service agency focused on lead generation and creating sales opportunities. Offering a range of problem solving services, it helps businesses get more leads and sales all while helping to measure the results and implement better methods.

Beasley was founded as a direct mail agency in the early 1990s, focused on lead generation for high tech marketers. At the time, database segmentation was the next big thing. They’ve grown beyond direct mail marketing and evolved over the years to include SEO & PPC services, email marketing, and multichannel marketing, always learning and never losing sight of the goal: deliver superior results for their clients at an excellent ROI.

Today, the organization has grown to utilize direct marketing and internet marketing to help most businesses get new leads or customers. Above all, Beasley Direct and Online Marketing is filled with a team of professionals who love what they do. Beasley Direct and Online Marketing has been recognized for their marketing efforts in multiple industry fronts and fosters a collaborative community within its membership. It is sponsored by organizations like The Direct Marketing Association of Northern California and the NorCal Business Marketing Association.

“I am thrilled to partner with The B2B Marketing Expo. Having taught direct and online marketing certification courses my whole career, I’m a big believer in continuing education. Conferences like The B2B Marketing Expo are a great place to continue your learning with new ideas, different approaches, and new service providers who can help you achieve your marketing goals more efficiently,” says Laurie Beasley, President, Beasley Direct and Online Marketing, Inc.

B2B Marketing Expo

The team behind The B2B Marketing Expo California recognize that direct marketing continues to be essential to industry success and is also a key component to a rapidly evolving part of marketing, regardless of sector. We know how important it is for our community to remain at the forefront of the latest developments and practices and partnering with Beasley Direct and Online Marketing, Inc., is how we are assured that we’re staying ahead in the industry.

“We understand the kind of challenges businesses have in reaching out to their customers, especially when it comes to getting that personal touch in direct communication,” notes The B2B Expo Marketing Director Milen Guergov. “It’s great to see that Beasley Direct and Online Marketing, Inc., is the kind of partner that we know will be able to give companies that edge in reaching out to new leads and making better connections with existing customers. They have so much to offer when it comes to the marketing world.”

We look forward to supporting Beasley Direct and Online Marketing, Inc., with the organization’s ongoing objectives and welcoming its members and associates to our event.

Get Free Tickets

If you would like to find out more about Beasley Direct and Online Marketing, Inc., please take a look here. If you would like to register for a free ticket for The B2B Marketing Expo California, you can do so right here.

The post Beasley Direct and Online Marketing, Inc., Partnering with The B2B Marketing Expo appeared first on Beasley Direct and Online Marketing.

Laurie Beasley, president of Beasley Direct and Online Marketing, Inc., will be an opening speaker at B2B Expo in Los Angeles, October 2, 2019.  The topic will be “Meeting Maker Marketing Campaigns: How to Connect Sales with Anyone”.  In this session, Ms. Beasley is going to discuss an approach to Account Based Marketing (ABM) that can land your sales team appointments with virtually any key decision maker. She’ll share how to incentivize prospects into WANTING to get on the phone for a demo or sales appointment. And walk you through a marketing campaign that integrates dimensional direct mail, tele-prospecting, email, and social touches to deliver record numbers of demo appointments for a major software company.  Her session will be right after the first keynotes at 10:15 on Wednesday, October 2, 2019.

For free tickets and event info for B2B Marketing Expo go here.

About Laurie Beasley

LAURIE B. BEASLEY is co-founder and president of Beasley Direct and Online Marketing, Inc., which provides services in inbound and outbound marketing including:  content creation, email marketing, search engine optimization (SEO), social media marketing, pay-per-click (PPC) advertising, Amazon Marketing Services (AMS), website design, media planning/public relations, direct mail marketing, lead generation and nurture campaigns, marketing automation management, and database management for both B2B and B2C companies. Ms. Beasley serves as president and online marketing certification instructor for the Direct Marketing Association of Northern California. She also speaks on online marketing and demand generation topics for several marketing organizations, including the DMA, BMA, and AMA.

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The post Laurie Beasley, President, Beasley Direct and Online Marketing, Inc., Will be an Opening Speaker at B2B Marketing Expo in Los Angeles, October 2, 2019 appeared first on Beasley Direct and Online Marketing.