https://beasleydirect.com/print-advertising-digital-age/ Tue, 09 Nov 2021 04:40:14 +0000 hourly 1 https://beasleydirect.com/print-advertising-digital-age/#comment-36691 Tue, 09 Nov 2021 04:40:14 +0000 http://beasleydirect-blog.com/?p=54#comment-36691 I like how you mentioned that print advertising is used in a linear manner as the reader decides how long to stay on the page. My uncle mentioned to me last night that they are planning to have backlit media for their business workplace and asked if I have any idea what is the best option to do. Thanks to this informative article and I’ll be sure to tell him that it will be much better if they consult a trusted digital print media company as they can answer all their inquiries.

]]> https://beasleydirect.com/print-advertising-digital-age/#comment-3 Wed, 09 Apr 2014 14:12:06 +0000 http://beasleydirect-blog.com/?p=54#comment-3 […] One such study, published in 2008 in the Journal of Research in Reading, reveals that reading online may not be as effective or rewarding as the printed word. Physical manipulation (such as scrolling) distracts our focus from what we are reading, and the lack of physical dimension also seems to interfere. Multimedia features, such as links, videos, and animations, tend to distract and also leave little room for imagination to come into play. The result is that people do not fully absorb digital media in the way that they absorb print media information.[i] […]

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